Browse Books: Business & Economics / Marketing / Research

Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads By Luke Sullivan, Edward Boches (With) Cover Image
$25.00
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The Lovemarks Effect: Winning in the Consumer Revolution By Kevin Roberts Cover Image
$29.95
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Marketing for Architects and Designers By Harold Linton, Laura Clary, Steven Rost Cover Image
$45.00
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The Tipping Point: How Little Things Can Make a Big Difference By Malcolm Gladwell Cover Image
$18.99
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The Tipping Point: How Little Things Can Make a Big Difference By Malcolm Gladwell Cover Image
$30.00
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How Brands Grow: What Marketers Don't Know By Byron Sharp Cover Image
$57.93
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The Brand Flip: Why Customers Now Run Companies and How to Profit from It (Voices That Matter) By Marty Neumeier Cover Image
$24.99
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All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All By Seth Godin Cover Image
$17.00
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Made in Future: A Story of Marketing, Media, and Content for our Times By Prashant Kumar Cover Image
$24.95
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Product Marketing Misunderstood: How to Establish Your Role, Authority, and Strategic Value By Richard King, Bryony Pearce Cover Image
$24.99
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The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains By Robert H. Lustig Cover Image
$18.00
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Marketing Analytics: Strategic Models and Metrics By Stephan Sorger Cover Image
$62.44
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Competing on Thought Leadership By Robert Buday Cover Image
$34.95
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand By Al Ries, Laura Ries Cover Image
$18.99
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Marketing Analytics: Essential Tools for Data-Driven Decisions By Rajkumar Venkatesan, Paul W. Farris, Ronald T. Wilcox Cover Image
$39.95
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The Metail Economy: 6 Strategies for Transforming Your Business to Thrive in the Me-Centric Consumer Revolution By Joel Bines Cover Image
$28.00
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Dealers of Lightning: Xerox PARC and the Dawn of the Computer Age By Michael A. Hiltzik Cover Image
$17.99
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The Routledge International Handbook of Critical Positive Psychology (Routledge International Handbooks) By Nicholas J. L. Brown (Editor), Tim Lomas (Editor), Francisco Jose Eiroa-Orosa (Editor) Cover Image
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The Secret Lives of Customers: A Detective Story About Solving the Mystery of Customer Behavior By David S. Duncan Cover Image
$26.00
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Interviewing Users: How to Uncover Compelling Insights By Steve Portigal Cover Image
$62.99
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Research Design: Quantitative, Qualitative, Mixed Methods, Arts-Based, and Community-Based Participatory Research Approaches By Patricia Leavy, PhD Cover Image
$65.80
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Public Sector Marketing Pro: The Definitive Guide to Digital Marketing and Social Media for Government and Public Sector - Revised for a Post Pande By Joanne Sweeney Cover Image
$34.99
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Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life By Rory Sutherland Cover Image
$18.99
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What Your Customer Wants and Can't Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research) By Melina Palmer Cover Image
$18.95
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